Lovable’s CEO isn’t too worried about the vibe-coding competition

AI-generated image Image credits to TechCrunch

Lovable's Meteoric Rise: Revolutionizing App Building for Everyone

Picture this: a Swedish startup that's turned heads by hitting $100 million in annual recurring revenue in just eight months and snagging a $1.8 billion valuation. That's Lovable, the AI-powered platform making it easier than ever for non-coders to whip up apps and websites. As someone who's watched countless founders navigate the tech landscape, I find their 'vibe coding' approach – where users simply guide AI to generate code – incredibly smart and accessible.

A Vision Beyond Code

Co-founder Anton Osika envisions Lovable as a one-stop shop for entrepreneurs, handling everything from payments to user analytics, and even future features like company incorporation. Their recent agent release – tackling file reading, debugging, and more – is a game-changer, letting users go from draft to full product like collaborating with a pro developer. With over 2.3 million users and 180,000 paying subscribers, they're proving that simplicity pays off.

Osika brushes off concerns about AI code's reliability, insisting on reviews just like human work. And facing giants like Anthropic and OpenAI? He banks on leveraging multiple models for unmatched flexibility, keeping Lovable agile and user-focused. It's a reminder that in a crowded AI space, trust and speed win the race.

Europe's Unicorn Spark

Rooted in Sweden with backers from across Europe, Lovable's staying power here is fueling the ecosystem's ambition. Investors and founders alike are buzzing about how it's raising the bar, showing small teams can go global.

This story highlights what makes startups thrive: listening to users and iterating fast. If you're building or investing in AI-native ventures, it's worth exploring how tools like Lovable lower barriers. Check out the full TechCrunch article for Osika's insights and more on their explosive growth.

This post has originally been written by TechCrunch on Mon, Sep 01, 25. Find the original post here at TechCrunch
Connie Harrell

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