$13M and 3 years later, Superlist hopes to become a decacorn. But will it?

Imagine selling a groundbreaking app, stepping back into the world of angel investing, and then the pull of innovation tugs you right back in. That's the journey of Christian Reber, the visionary founder behind the once-celebrated Wunderlist, and now the brains behind Superlist. In a candid conversation, Reber opens up about not just launching another to-do list app, but revolutionizing how we manage our personal and professional lives in tandem.

Superlist marks a bold re-entry into a domain that could easily seem saturated. Yet, Reber and his co-founder, Niklas Jansen, see a chasm in the current market between personal planning tools and team-oriented applications. Superlist aims to bridge this gap, providing a sleek, versatile platform that encourages individual and collaborative task management. But it's not just about tasks; it's about integrating emails, messages, notes, and more into one coherent workflow. This isn't a simple case of déjà vu with Wunderlist; it's a leap into facilitating hybrid work environments where privacy, usability, and collaboration converge.

Reber's critique of existing tools, including his personal disappointment with the evolution of Wunderlist post-Microsoft acquisition, fuels this venture. His ambition? To make Superlist a linchpin in both our private and work lives, sidestepping the limitations of current offerings by focusing on flexibility, integration, and a user-centered design. With an illustrious background, a keen eye on leveraging AI, and a clear vision for filling a substantial market void, Reber's journey with Superlist is not just about revisiting past glories but redefining the future of productivity tools.

For those intrigued by the intersection of technology, productivity, and seamless work-life integration, Superlist demands attention. It's a testament to the idea that great founders are driven not just by success, but by a relentless pursuit of innovation that truly serves user needs. Dive into the full story of determination, creativity, and visionary thinking.