What Investors Should Consider When Evaluating Startups In 2025

Image credits to Forbes Magazine Image credits to Forbes Magazine

Navigating the Startup Investment Maze in 2025

As someone who's seen countless pitches light up—or fizzle out—in the investor world, I appreciate Roman Gurskiy's candid breakdown of what truly sways decisions amid today's turbulent landscape. He zeroes in on the gaming sector, but his insights ring true across industries, blending the art of gut feel with the science of scrutiny.

The Heart of It: People Over Products

Right off the bat, Gurskiy hammers home that it's the founding team that seals the deal. I'm right there with him—expertise isn't just a resume line; it's the lived experience that lets founders spot trends before they hit. Passion and vision? Essential, but they must pair with business savvy to avoid those all-too-common creative dreams that crash on revenue rocks. A track record of execution? That's the gold standard, proving these folks can turn ideas into wins.

Market Magic and Product Punch

Then there's the market angle: chase big, growing spaces but own a unique slice. Gurskiy's five probing questions—does it solve a real pain? Why now? What's the edge?—are spot-on tools for uncovering gems. Early traction whispers (or shouts) validation, turning hypotheticals into hard evidence.

Building for the Long Haul

Scalability gets its due, with a nod to defensible moats like tech or communities that keep copycats at bay. crunch those unit economics and eye 10x growth potential; in this funding climate, numbers don't lie. Valuations should feel fair, terms investor-friendly, and exits? Bake them in from the start to craft a venture that's acquirer-magnet material.

In a world whipped by AI winds and shifting behaviors, Gurskiy's framework reminds us: timeless qualities endure. Entrepreneurs, if you're crafting your next pitch, lean into these elements to stand out. Investors, use this lens to spot the real deals. Dive into the full piece for his unfiltered wisdom—it's a roadmap worth mapping onto your strategy.

This post has originally been written by Forbes Magazine on Fri, Jul 25, 25. Find the original post here at Forbes Magazine
Connie Harrell

Working with investors and entrepreneurs to gain the best ROI possible.

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